The lion is essential.I think it's important to have ASTON VILLA.It's so special. Unique. I love it when the occasional pundit calls us "The Villa".Not "The United", "The City"....there's only one...As Gregory stated... the symmetry of it...two words, 5 letters in each, beginning with an A and ending with an A.Simply beautiful.It needs to be there. As does 1874...it's our 150th birthday!Just don't fuck it up Chris!And that's all folks!
I’m not particularly bothered about a round badge either, despite being a match going fan and having wonderful memories of the teams that got us from the third division to European champions. So that part of your point doesn’t chime with me on a personal level. Simply, the badge they’ve trademarked is a really, really shit badge, that looks like it was designed by a not very talented 12-year-old. I just don’t think we should choose a really shit badge to represent us. We’re not a really shit club after all.
I think he’s already fucked it up Frank. According to Bardell the trademarked abomination has been seen on the kit.
That’s exactly how I feel too. I just want a good badge. I don’t necessarily want to be consulted about it either, because we all have different opinions about what is important. But nobody can argue that the trademarked badge is bold or striking or even memorable. It’s just meh. I want other people to know it’s the Villa badge without having to read the words because it’s so recognisable.
On a different note, there's 4 different versions of the new badge trademarked. Two of them are one colour, and I think either of them on a nice Adidas kit would look alright. The claret one on something like Man City's away shirt this season would look amazing.
Quote from: AV84 on January 10, 2024, 11:40:51 PMOn a different note, there's 4 different versions of the new badge trademarked. Two of them are one colour, and I think either of them on a nice Adidas kit would look alright. The claret one on something like Man City's away shirt this season would look amazing. They've been doing that with the current AVFC version anyway, so why bother with this whole shambolic rebrand?
Quote from: Percy McCarthy on January 10, 2024, 10:44:44 PMI think he’s already fucked it up Frank. According to Bardell the trademarked abomination has been seen on the kit.No doubt if Bardell has such strong and principled views he will be resigning from the FAB sham forthwith!
Quote from: FatSam on January 10, 2024, 11:07:30 PMThat’s exactly how I feel too. I just want a good badge. I don’t necessarily want to be consulted about it either, because we all have different opinions about what is important. But nobody can argue that the trademarked badge is bold or striking or even memorable. It’s just meh. I want other people to know it’s the Villa badge without having to read the words because it’s so recognisable.The new one is arguably more recognisable as Villa than the round one is. As others have pointed out we've spent very little time in 150 years with a round badge. Most people think we ripped off Chelsea this season. Whereas we've had a yellow lion continuously the guts of 35 years now. On a different note, there's 4 different versions of the new badge trademarked. Two of them are one colour, and I think either of them on a nice Adidas kit would look alright. The claret one on something like Man City's away shirt this season would look amazing.
Quote from: jon collett on January 10, 2024, 11:11:12 PMQuote from: Percy McCarthy on January 10, 2024, 10:44:44 PMI think he’s already fucked it up Frank. According to Bardell the trademarked abomination has been seen on the kit.No doubt if Bardell has such strong and principled views he will be resigning from the FAB sham forthwith!He’s not on it is he?
Quote from: Smirker on January 10, 2024, 07:23:53 PMA guy on Twitter has posted a critique and opinion thread on the Heck crest, identified where he thinks it doesn't work and altered it with his recommendations. The above is his design.I think it is superb and does everything the club said they wanted it to do.Just give this guy a call, really good.
A guy on Twitter has posted a critique and opinion thread on the Heck crest, identified where he thinks it doesn't work and altered it with his recommendations. The above is his design.I think it is superb and does everything the club said they wanted it to do.
Our name should be on one line and in the hierarchy above the lion.But it's a million times better than the mess we are going to get. The shape of the shield echoes existing ones, the contrast is good, it uses our primary colours and the gold is a useful secondary colour, which adds a touch of class.
What if Adidas designed the badge? I mean the proposed one none of us like.