Crest Review

[frankmosswasmyuncle]

I don’t want a round badge either, just a golden lion and the rest speaks for itself.

This.

My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.

times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.

[Villa in Denmark]

Anybody else from here received a focus group invite? Rather looking forward to attending tomorrow.

Yes

There are 2 zoom sessions for overseas supporters.

[KRS]

I don’t want a round badge either, just a golden lion and the rest speaks for itself.

This.

My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.

times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.

If there’s to be any text then it should simply read “ASTON VILLA”.

There’s no need for an irrelevant motto, club established date or even “FC” since everyone know that a team playing professional football is a football club (as an example, West Ham and Spurs don’t have FC on their current badges).

[Des Little]

I’d especially like any one that says ‘Champions of Europe’ underneath.

[Gerrin]

I don’t want a round badge either, just a golden lion and the rest speaks for itself.

This.

My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.

times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.

If there’s to be any text then it should simply read “ASTON VILLA”.

There’s no need for an irrelevant motto, club established date or even “FC” since everyone know that a team playing professional football is a football club (as an example, West Ham and Spurs don’t have FC on their current badges).

Criminal it doesn't say Aston Villa atm. The most beautiful club name in British football abbreviated to AVFC, We're not a City, United or Town, We're Villa.

[Rory]

I don’t want a round badge either, just a golden lion and the rest speaks for itself.

This.

My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.

times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.

If there’s to be any text then it should simply read “ASTON VILLA”.

There’s no need for an irrelevant motto, club established date or even “FC” since everyone know that a team playing professional football is a football club (as an example, West Ham and Spurs don’t have FC on their current badges).

Fully agreed.

[DC1874]

Want the 82 badge back! Voted for Chelsea, QPR and Bayern Munich as best examples elsewhere - did not tick the box saying "Successful" when looking at word association vs current badge alas :-(

Seems to be an open invite to contribute:

https://www.avfc.co.uk/news/2022/august/24/aston-villa-crest-supporters-survey/

[exigo]

Must have been a bit easier to design Loch Ness FC's crest.

[algy]

I'm one of the minority that don't want a round badge.  They're ten a penny these days, and we're not.

I agree. The round badge was cutting edge at the time, now it's not. There's lots of good elements to that badge (the lion, "Aston Villa FC", how bold it looks), we should take those and bring them up to the cutting edge.

[Gerrin]

I'm one of the minority that don't want a round badge.  They're ten a penny these days, and we're not.

I agree. The round badge was cutting edge at the time, now it's not. There's lots of good elements to that badge (the lion, "Aston Villa FC", how bold it looks), we should take those and bring them up to the cutting edge.

During what period were round club crests deemed as 'cutting edge'? I'd say a shield shape is totally out dated to use on a club crest. But round is classic and was used by other teams long before we used it.

[Des Little]

Aston Villa is unique in so many ways, we have a history that is unmatched by the rest of football. Our badge/crest should reflect this, and that means it shouldn’t be similar to any other club.

I’ve said it before but it should be recognisable from its silhouette alone, in the same way that Forest, Spurs and dare I say it, those filthy fuckers from Bordesley Green’s badges are. A round badge is not in any shape or form, unique.

[Footy-Vill]

I don’t want a round badge either, just a golden lion and the rest speaks for itself.

This.

My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.

times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.

If there’s to be any text then it should simply read “ASTON VILLA”.

There’s no need for an irrelevant motto, club established date or even “FC” since everyone know that a team playing professional football is a football club (as an example, West Ham and Spurs don’t have FC on their current badges).

Fully agreed.

I agree too regards our whole club name being on. Aston Villa.

[Gerrin]

The Forest crest is a superb, an iconic design. I've never understood the Blues crest though, with the use of the globe in the design, what's the relevance, it's terrible.

[dave.woodhall]

This was discussed at the FCG tonight. It's ongoing.

[Des Little]

...or never ending?