Quote from: j66acd on August 24, 2022, 04:08:11 PMI don’t want a round badge either, just a golden lion and the rest speaks for itself.This. My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.
I don’t want a round badge either, just a golden lion and the rest speaks for itself.
Anybody else from here received a focus group invite? Rather looking forward to attending tomorrow.
Quote from: KRS on August 24, 2022, 04:16:11 PMQuote from: j66acd on August 24, 2022, 04:08:11 PMI don’t want a round badge either, just a golden lion and the rest speaks for itself.This. My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.
Quote from: frankmosswasmyuncle on August 24, 2022, 04:40:48 PMQuote from: KRS on August 24, 2022, 04:16:11 PMQuote from: j66acd on August 24, 2022, 04:08:11 PMI don’t want a round badge either, just a golden lion and the rest speaks for itself.This. My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.If there’s to be any text then it should simply read “ASTON VILLA”. There’s no need for an irrelevant motto, club established date or even “FC” since everyone know that a team playing professional football is a football club (as an example, West Ham and Spurs don’t have FC on their current badges).
I'm one of the minority that don't want a round badge. They're ten a penny these days, and we're not.
Quote from: Des Little on August 24, 2022, 03:19:26 PMI'm one of the minority that don't want a round badge. They're ten a penny these days, and we're not. I agree. The round badge was cutting edge at the time, now it's not. There's lots of good elements to that badge (the lion, "Aston Villa FC", how bold it looks), we should take those and bring them up to the cutting edge.
Quote from: KRS on August 24, 2022, 05:18:34 PMQuote from: frankmosswasmyuncle on August 24, 2022, 04:40:48 PMQuote from: KRS on August 24, 2022, 04:16:11 PMQuote from: j66acd on August 24, 2022, 04:08:11 PMI don’t want a round badge either, just a golden lion and the rest speaks for itself.This. My feedback was that there isn’t any need for a shield, circle or any kind of border as they all look old fashioned and out dated. You don’t need any kind of nod to history or nostalgia in terms of the design components or shape because they don’t tend to age well (only exception would be incorporating 1874 but that’s not even an essential requirement on the badge). Keep it simple, clean and fresh so you have a modern timeless design.times TWO....clear, bold simple lion with AVFC underneath. Blue on claret, claret on blue.If there’s to be any text then it should simply read “ASTON VILLA”. There’s no need for an irrelevant motto, club established date or even “FC” since everyone know that a team playing professional football is a football club (as an example, West Ham and Spurs don’t have FC on their current badges).Fully agreed.