All I can say is that I've seen dozens of professional designers on Twitter and other places saying how shit it is from a design point of view, so my opinion doesn't come into it.
My daughter was walking past and I asked her what she thought it said. She shrugged and said HU something with some sort of lorry design underneath. It's a mess.
That's still personal opinions, not them breaking fundamentals of design.
Let me explain the problem pablo has.
The image posted on here is not a graphic at all but rather a screenshot of an app/website using the graphic as part of the page. there are 3 elements on the page, the lion, the anniversary graphic and a countdown widget.

What they've then done is colour matched the background to the claret in the graphic, which makes it look seemless but does mean the text on the sides is cut. This will have been a choice they've made because none of the alternatives are that much better.
For me this is the most sensible thing to do because if this is, as I expect, an image from a phone app then by having only verticle 'splits' you reduce how much impact differences in screen size and resolution have on how it looks.
The alternatives would be to split it into more of less 'parts' but both come with issues.
Splitting it into more parts would means taking the text on the sides and making those separate elements pinned to the left and right edges of the 'screen'. The problem here is you lose control of how much space there is between those and the central elements and more importantly you create a risk of clashes with the countdown widget.
Going less means you put the lion into the image and let the text run all the way to the top but does nothing about the clashes with the countdown widget/cut off at the bottom.
A si say they've chosen to go with it this way because there's no simple solution here so the easiest option is to reuse the same graphic that is posted on twitter and accept it looks a bit janky.
Yes, I know the way it is built.
I have created them more times than I care to remember, with multiple graphics, for multiple campaigns, for multiple companies...
The easy solution for this error, & it is an error, is to make both texts slightly smaller so it all fits on without cropping at the top & bottom, move the left text over to the right a little & the right text over to the left a little, so that both elements of text frame the 150 graphic.
These sorts of problems are what I have worked on for decades.
If it is "janky", it is an error.
If someone chose to release "janky" work like that in that state where I have worked, they would be demoted to photo cropping before I could finish saying how to fix it. And if you think that its ok for Villa to "choose" to release "janky" work, then there is nothing more for us to discuss.
However, it could be fixed in literal minutes.
Make those amends I mention & re upload the image to the server & when refreshed, the new image will appear, fixed & "un-janky"...
I am tired of arguing with you though.
Its like head-butting a brick wall, only more painful & less productive.
Your comment about "not disagreeing but pointing out the choice" is right up there with Hecks "41 year anniversary" bullshit.
And while I recognise that you have an inane desire to be "right" about everything & have the last word, you are absolutely & 100% wrong on this issue.
Last word.
So, one of you is looking at it from a graphics design point of view and the other is looking at it from a web layout point of view?
No wonder you don't agree and probably never will!
I am looking at it from both.
Along with an emailer standpoint, a catalogue app standpoint, a print standpoint, etc...