The new North Stand - Whats its name then?

[Brazilian Villain]

It's an extended version of the current stand, and so should keep it's name.  Though expect it to be some kind of sponsored thing for PSR purposes

I don't disagree with this, but 'North Stand' is a bit bland. Maybe make it more specific to Villa by calling it 'The Northolt End'.

[Legion]

The (insert sponsors name here) North Stand.