Crest Review

[Clampy]

It's not the best design in the world but it's hardly worth getting irate over.

[VILLA MOLE]

 I guess if it your line of work it might annoy you some what more .  It is probably how I analyse Porn Stars 

[Ads]

I just lack the energy for any of this. I got very worked up about what they did to the Holte, but found myself wondering whether the Lower Grounds might me a nice idea for Burnley. It's a temporary logo, even if I liked it (and I don't mind one way or the other) meh.

[Dogtanian]

I guess if it your line of work it might annoy you some what more .  It is probably how I analyse Porn Stars 

How is your career as a fluffer going? 

[Simon Page]

Obviously the layout of a press release isn't as important as ripping out plans for a quarter of the ground, especially when they've spent the previous however long trumpeting the genius of those plans. But a thread called "Crest Review" on a forum for opinions can reasonably be expected to contain a few strong opinions on graphic design.

Maybe we need a companion thread where we can list our annoyances by importance:

1 Ben Mee
2 People having an opinion about the badge
3 Genocide*
4 European Super League


*Not really. It's way below the European Super League.

[pablo_picasso]

What's the point? You clearly know more than everyone at the club and are determined to see this as incompetence instead of just accepting they've made choices you don't like.

The point would be explaining why you disagree & I might learn something...

Or you might, if you remove that chip from your shoulder.

I am not adverse to changing my mind if someone makes a valid counterpoint, as has been demonstrated on this site multiple times.

I will add that I do actually know how these elements are created, whether thats for the website graphics or for the emailer, which has similar issues, because I have made hundreds, if not thousands of them during my career.

And all they had to do was make the image of that text slightly smaller to fit the area & it would not be cropped off.

There are times when you can crop off text, & I recognise that with the text being cropped on the sides of the images, but at the top & bottom, is a design mistake.

It is very clearly not a choice. And it is very easy to fix too.

Details matter in branding & these small details can make the difference for a campaign to look polished.

Now it might not matter to everybody, which makes the "I don't care enough" comments a little baffling to me, but each to their own, but call it OCD, or I like to call it "having pride in ones work", but whatever you want to label it, these details matter to me.

[VILLA MOLE]

I guess if it your line of work it might annoy you some what more .  It is probably how I analyse Porn Stars 

How is your career as a fluffer going? 

Thanks for asking ,  up and down really   

[pablo_picasso]

It's not the best design in the world but it's hardly worth getting irate over.

Can I just say that I am not irate.

Im happily sat here with a coffee, typing away with a smile on my face.

I can never understand how my typing style makes people think I am angry, but that is clearly my communication issue.

I made a comment about it & am simply replying to the replies to my comment.

[Dogtanian]

I guess if it your line of work it might annoy you some what more .  It is probably how I analyse Porn Stars 

How is your career as a fluffer going? 

Thanks for asking ,  up and down really   

I had heard it was fast-paced and non-stop!

[Villan82]

On every match day I am a happy clapper even when we are not playing well.

I think it is legitimate to have concerns about Heck based on his track record and the fact that he seems to dislike what we like and we seem to dislike what he serves up. That could be a problem if he is making big decisions (or scrapping decisions we liked) about Villa Park, our identity etc. And as ever, it will be us here living with his legacy long after he is gone.

[pablo_picasso]

What's the point? You clearly know more than everyone at the club and are determined to see this as incompetence instead of just accepting they've made choices you don't like.

Can I just confirm, do you think I mean the cropping of the sides of the text?

Or at the top & the bottom of the text?

[paul_e]

What's the point? You clearly know more than everyone at the club and are determined to see this as incompetence instead of just accepting they've made choices you don't like.

The point would be explaining why you disagree & I might learn something...

Or you might, if you remove that chip from your shoulder.

I am not adverse to changing my mind if someone makes a valid counterpoint, as has been demonstrated on this site multiple times.

I will add that I do actually know how these elements are created, whether thats for the website graphics or for the emailer, which has similar issues, because I have made hundreds, if not thousands of them during my career.

And all they had to do was make the image of that text slightly smaller to fit the area & it would not be cropped off.

There are times when you can crop off text, & I recognise that with the text being cropped on the sides of the images, but at the top & bottom, is a design mistake.

It is very clearly not a choice. And it is very easy to fix too.

Details matter in branding & these small details can make the difference for a campaign to look polished.

Now it might not matter to everybody, which makes the "I don't care enough" comments a little baffling to me, but each to their own, but call it OCD, or I like to call it "having pride in ones work", but whatever you want to label it, these details matter to me.

The bold bit, there's where you're wrong, and it really shouldn't be difficult to spot but you're focusing so much on a technical thing that you care about that you can't see the problem.

As you say this is a basic design principle. Aston Villa are one of the biggest sports clubs in Europe with a globally recognised brand and the wealth and resources to ensure they are employing (either directly or as consultants) people with the knowledge and experience needed for such a big company. Do you seriously believe no one at any point looked at that and had the same thoughts before it was discussed and they decided to go with it?

I don't know why they made they choice and I don't really care but assuming they didn't have the basic understanding to realise they were making a choice is arrogant at best.

[pablo_picasso]

What's the point? You clearly know more than everyone at the club and are determined to see this as incompetence instead of just accepting they've made choices you don't like.

The point would be explaining why you disagree & I might learn something...

Or you might, if you remove that chip from your shoulder.

I am not adverse to changing my mind if someone makes a valid counterpoint, as has been demonstrated on this site multiple times.

I will add that I do actually know how these elements are created, whether thats for the website graphics or for the emailer, which has similar issues, because I have made hundreds, if not thousands of them during my career.

And all they had to do was make the image of that text slightly smaller to fit the area & it would not be cropped off.

There are times when you can crop off text, & I recognise that with the text being cropped on the sides of the images, but at the top & bottom, is a design mistake.

It is very clearly not a choice. And it is very easy to fix too.

Details matter in branding & these small details can make the difference for a campaign to look polished.

Now it might not matter to everybody, which makes the "I don't care enough" comments a little baffling to me, but each to their own, but call it OCD, or I like to call it "having pride in ones work", but whatever you want to label it, these details matter to me.

The bold bit, there's where you're wrong, and it really shouldn't be difficult to spot but you're focusing so much on a technical thing that you care about that you can't see the problem.

As you say this is a basic design principle. Aston Villa are one of the biggest sports clubs in Europe with a globally recognised brand and the wealth and resources to ensure they are employing (either directly or as consultants) people with the knowledge and experience needed for such a big company. Do you seriously believe no one at any point looked at that and had the same thoughts before it was discussed and they decided to go with it?

I don't know why they made they choice and I don't really care but assuming they didn't have the basic understanding to realise they were making a choice is arrogant at best.

No, I do not feel in this case that I am wrong.

(IF we are talking about the crop at the top & bottom of the text & not the crop on the sides. I have asked for clarification on this to see if there is just a communication issue that we might be having.)

I have seen plenty of big companies that make millions or even billions of pounds per year have their designers make small mistakes & miss them before uploading them. And I have worked with Nike, Puma, adidas, Hewlett Packard & many other companies like these.

I have done it myself on web pages, emailers, motion graphics for catalogue apps, etc.

Some errors missed that are very similar to the issue on that graphic on the website & for the emailer.

I also know why the mistake is made.

Especially when graphical elements are being tweaked for a campaign release date.

Its a small mistake, its not an 'end of the world' mistake, but its an easy to make & easy to fix mistake...

[Risso]

Aston Villa are one of the biggest sports clubs in Europe with a globally recognised brand and the wealth and resources to ensure they are employing (either directly or as consultants) people with the knowledge and experience needed for such a big company. Do you seriously believe no one at any point looked at that and had the same thoughts before it was discussed and they decided to go with it?

Blimey, it's not like we've had shit design results before? We've always been one of the biggest clubs in Europe, and we still ended up with Lerner's badge. I'm pretty certain Purslow didn't go down to Erdington T-shirt Printers and Tattoo Studio for the last botched crest re-design, but that still got canned for not being good enough.

Whoever was responsible for the AV150 thing should never be allowed near a Mac ever again.

[ChicagoLion]

What's the point? You clearly know more than everyone at the club and are determined to see this as incompetence instead of just accepting they've made choices you don't like.

The point would be explaining why you disagree & I might learn something...

Or you might, if you remove that chip from your shoulder.

I am not adverse to changing my mind if someone makes a valid counterpoint, as has been demonstrated on this site multiple times.

I will add that I do actually know how these elements are created, whether thats for the website graphics or for the emailer, which has similar issues, because I have made hundreds, if not thousands of them during my career.

And all they had to do was make the image of that text slightly smaller to fit the area & it would not be cropped off.

There are times when you can crop off text, & I recognise that with the text being cropped on the sides of the images, but at the top & bottom, is a design mistake.

It is very clearly not a choice. And it is very easy to fix too.

Details matter in branding & these small details can make the difference for a campaign to look polished.

Now it might not matter to everybody, which makes the "I don't care enough" comments a little baffling to me, but each to their own, but call it OCD, or I like to call it "having pride in ones work", but whatever you want to label it, these details matter to me.

I totally get this.