FFP

[AV82EC]

This gigs thing is a red herring for me, yes it helps Spurs but their real commercial and sponsorship income is where they dwarf ours, that’s the key to this not a few concerts.

[Chris Harte]

The commercial income for the last available period was £83m (Villa) vs £330m (Spurs).

Between FoS, Sleeve and kit Villa earned £39m vs £100m for Spurs. Those three things surpassed our total commercial income for the year.

[Percy McCarthy]

The commercial income for the last available period was £83m (Villa) vs £330m (Spurs).

Between FoS, Sleeve and kit Villa earned £39m vs £100m for Spurs. Those three things surpassed our total commercial income for the year.

This is true, but ours has almost quadrupled in four years, and doubled from 2024 to 2025. We’ve made a fortune out of the academy, and we’ve only just begun heavily investing in infrastructure. I think we can get closer to the Slimey 6 in revenue, and I also think that the 14th richest club in the world should be able to compete at sport with the 9th richest, especially when we’re all allowed the same number of players. Look at the league table.

[Dante Lavelli]

Interesting. The size of the stadium will have minimal impact on the value of sponsorship deals. Keep winning and these deals should follow.

[Chris Harte]

The commercial income for the last available period was £83m (Villa) vs £330m (Spurs).

Between FoS, Sleeve and kit Villa earned £39m vs £100m for Spurs. Those three things surpassed our total commercial income for the year.

This is true, but ours has almost quadrupled in four years, and doubled from 2024 to 2025. We’ve made a fortune out of the academy, and we’ve only just begun heavily investing in infrastructure. I think we can get closer to the Slimey 6 in revenue, and I also think that the 14th richest club in the world should be able to compete at sport with the 9th richest, especially when we’re all allowed the same number of players. Look at the league table.

I can't argue with any of that.

I feel that the betting ban on FoS has come at the wrong time for Villa. I'm sure this will negatively impact on what we get for the next FoS. Even if it turns out the annual figure is more than the £20m p/s of the Betano deal, I'm sure with betting still permissible it would have been a bigger figure.

[Chris Harte]

Not sure if the following figures are relevant, but a ratio of FoS & Sleeve & Kit to Total Commercial for the most recent period.

Villa 47% (£39m/£83m).
Newcastle 52% (£72.5m/£139m).
Arsenal 43% (£135m/£314m)
Liverpool 33% (£122m/£366m)
Man City 46% (£187.5m/£408m)
Man Utd 43% (£170m/£397m)
Spurs 30% (£100m/£330m).

I suppose our ratio is similar to others, however I'm surprised Liverpool's isn't a lower figure, and ditto for Man United, given their global appeal over many decades. I also thought Newcastle would be further ahead of us.

[Beard82]

Why would newcastle be twice ours - is that UCL!  Was our lower than the previous year?

[Chris Harte]

Why would newcastle be twice ours - is that UCL!  Was our lower than the previous year?

The figues are for 2024/25, so we were in the CL and Newcastle wasn't. That said, I'm not sure the prize money for CL was in with commercial in the Deloitte figures (my source).

[PeterWithesShin]

In addition, Tottenham's new stadium, which can now host up to 30 non-football events a year at full capacity, is proving to be very beneficial.

At their old White Hart Lane ground, annual matchday revenue was £45m and commercial income - which includes concerts and NFL games - was £73m.

At the new stadium those figures were £126m and £277m, respectively, in 2024-25. The additional money coming into the club allows it to spend more under the SCR regime.

While the club has spent a lot of money this summer to date, transfer fees are amortised over the length of the contract, but limited to five years, so a £240m spend this summer equates to a £48m amortisation fee.

Tottenham's total revenue for 2024-25 was £565m. Under SCR rules they would be able to spend up to £480m a year on their squad.

[kippaxvilla2]

It’s okay we are getting an extra 7000 odd  seats on an infill.

[wolfman999]

Interesting. The size of the stadium will have minimal impact on the value of sponsorship deals. Keep winning and these deals should follow.

But there, surely, is the catch 22. Keep winning and the deals will follow but in order to get those deals you need the finances to keep improving and winning which are reliant on those deals! We've punched well above our weight the last few seasons but can we continue to do so, with an ageing squad in need of improvements, while those we regard as rivals can forge ahead spending almost without limits. Time will tell.

[Dogtanian]

The best catch there is.

[DB]

Interesting. The size of the stadium will have minimal impact on the value of sponsorship deals. Keep winning and these deals should follow.

But there, surely, is the catch 22. Keep winning and the deals will follow but in order to get those deals you need the finances to keep improving and winning which are reliant on those deals! We've punched well above our weight the last few seasons but can we continue to do so, with an ageing squad in need of improvements, while those we regard as rivals can forge ahead spending almost without limits. Time will tell.

Agreed. How do you get better commercial deals, be better. How do get to be better, buy better players costing more money, more money means increase revenue by higher commercial deals…
We are lucky we have such a great Manager who has got us into 4th, winning the Europa on a relatively low budget.

As I think Unai said last season, we have to be perfect in everything just to keep up.

[PeterWithesShin]

I'm not sure i'd call our transfer business in the last 12 months "perfect".