Chris Heck - President of Business Operations

[Gareth]

But wasn’t our deal done mid season when we exploited the Castore cock up to exit the deal that still had time to go….? Hardly gonna be elite in that circumstance

[pauliewalnuts]

All the fuss and hyperbole about 900 season ticket holders having to move in the name of progress, but when the North Stand redevelopment was stopped all the ire was about us not progressing as a result, even though had it gone ahead surely more season ticket holders would have been displaced.

Yes, nobody seemed to give the slightest shit about that.

That would have been an entirely different situation though. Some short term pain for long term gain. They'd have come back to more seats and miles better facilities.

Not for the people who would have to sit in another stand during ther process, and then be subject to a huge price hike if they did indeed get their choice of (presumably) non premium seating.

That's pretty much unavoidable were we rebuilding part of the ground, though. Not sure what the club would be able to do to avoid that.

[Drummond]

I know, I was just making the point that regardless it's not great for anyone in that situation.

[chrisw1]

But wasn’t our deal done mid season when we exploited the Castore cock up to exit the deal that still had time to go….? Hardly gonna be elite in that circumstance

We were in the top 4 and progressing well in the UCl.  Surely better placed than the horse punchers were when they got their elite deal.

[Rudy Can't Fail]

There's a reason for that. You are aware that every Geordie only owns one shirt and apart from the club shop there are no other clothing retailers in Newcastle?

[Brazilian Villain]

There's a reason for that. You are aware that every Geordie only owns one shirt and apart from the club shop there are no other clothing retailers in Newcastle?

In fact it's so hard to buy a jacket there that you'll never see bloke in one, no matter how cold it is.

[algy]

All the fuss and hyperbole about 900 season ticket holders having to move in the name of progress, but when the North Stand redevelopment was stopped all the ire was about us not progressing as a result, even though had it gone ahead surely more season ticket holders would have been displaced.

Yes, nobody seemed to give the slightest shit about that.

That would have been an entirely different situation though. Some short term pain for long term gain. They'd have come back to more seats and miles better facilities.

900 hospitality seats @ £300-£500 a pop = £270,000-£450,000 a match

10000 normal seats at £30-£50 a pop = £300,000-£500,000 a match, but you have to provide infrastructure to cope with 10,000 extra people

Given loads have folk have been moaning about the difficulty in getting away from the ground after matches I think it's fairly obvious which is the better option of those 2 *right now*.

Long term gain etc etc.

[Dogtanian]

900 hospitality seats @ £300-£500 a pop = £270,000-£450,000 a match

10000 normal seats at £30-£50 a pop = £300,000-£500,000 a match, but you have to provide infrastructure to cope with 10,000 extra people

Given loads have folk have been moaning about the difficulty in getting away from the ground after matches I think it's fairly obvious which is the better option of those 2 *right now*.

Long term gain etc etc.

This is the key bit. Heck is tasked with getting our commercial revenue as high as he can, as quickly as he can, so we can fund improvements on the pitch.

Changes like this are low-hanging fruit compared to a new stand or more. The investment is lower, the timescale shorter, and far less barriers to implement.

They will milk this sort of thing for all its worth in the short term, but eventually they will have to rebuild at least a stand to continue. But by then they will have built up a customer base for it too.

[ChicagoLion]

I don’t think it will be aimed at the premium price market, more likely the Terrace View type packages, they do not have the catering capability in the Witton.

[Risso]

900 hospitality seats @ £300-£500 a pop = £270,000-£450,000 a match

10000 normal seats at £30-£50 a pop = £300,000-£500,000 a match, but you have to provide infrastructure to cope with 10,000 extra people

Given loads have folk have been moaning about the difficulty in getting away from the ground after matches I think it's fairly obvious which is the better option of those 2 *right now*.

But that's not the correct way to look at it. There's nothing stopping them doing the extra few hundred seats at any point, that could have been done (less however many were in the North) at any time.

And a new stand very, very obviously isn't going to be 10,000 new cheap tickets like you suggest.

It would would probably be more like 2,000 people in full corporate paying say, £500 a match = £1,000,000 a match
3,000 GA+ paying £150 a match = £450,000 a match
5,000 standard fee, probably paying a minimum of £50 a match = £250,000 a match

So they could be doing the posher new seats now, and in two years, have a brand new stand bringing in tens of millions more a year than it does currently.

[Percy McCarthy]

Is this a new sponsor?

https://x.com/avfc_vibes/status/1794819572434141311?s=46&t=GdM6cpVxe5IloByNCRheWA

[Steve67]

Getting plenty of X cover, so, yes, seems to be.

[Chris Harte]

Dunno about Cadbury, but what are Corpay? They sound like a Black Country bailifs.

[pablo_picasso]

Monster too...

[pablo_picasso]

None of them are new. I guess we are just giving them more exposure now...


https://www.avfc.co.uk/news/2024/february/14/aston-villa-renews-partnership-with-cadbury-uk/

https://www.avfc.co.uk/news/2021/august/Villa-announce-partnership-with-Monster-Energy/

https://www.avfc.co.uk/news/2023/september/06/aston-villa-announce-corpay-partnership/

https://www.avfc.co.uk/partners/