Kits 23/24

[villadelph]

Utter garbage

The club crest/branding is one of THE most important things , the badge is popular with fans and stands out unlike the current/old/future/not sure badge.   

Having two logos is absolutely ridiculous.

Not really. If you look at a club like Liverpool, they have their traditional crest everywhere on their site and go with the standalone bird and LFC underneath on the shirt. Same goes for Arsenal and their standard crest, and the standalone cannon they use on their kit.

If you look at the NBA or the NFL, many clubs have their current look for the majority of the games and sprinkle in retro outfits and memorabilia. The Philadelphia Eagles use their midnight green and eagle head logo 95% of the time, but go back to the kelly green and full-wing span eagle 2 or 3 times a year.

We don't have to pigeon hole ourselves.

[pablo_picasso]

What clearly happened, as a number of people have said, is that Purslow had a designed he wanted so he set things up in a way to ensure his choice was always going to be what we got. It's better than the shield but clearly isn't what NSWE/Heck want so why would they spend the time and money updating everything this summer only to do it again next.

"Clearly?"

I have seen that theory being put forward by a few people.

I have also seen the club go back on their word while asking their fans & customers what we think.

Like I have said several times, people are entitled to their opinions, including Heck who has been with us five minutes, & I would change a few things myself, but the facts are, we were asked for our opinion, legally Obliged to or not, & a lot of emphasis was placed on the crest being shaped by the fans, & we got what 77% of thousands of Villa fans were happy with after we helped shape the thing.

Only for the guy who joined 5 minutes ago to come in & say, "Nope! The opinions of our fans & customers doesn't mean a thing!"

And if he is too insecure to have a "Purslow project" in the club during his tenure, then that worries me about our direction.

They asked us for our input & then told us as fans & customers that we do not matter.

It really is as simple as that...

I have said all I can say on this matter.

I will wait to see what happens when they do the next rebranding exercise & what direction they take us....

[Risso]

Utter garbage

The club crest/branding is one of THE most important things , the badge is popular with fans and stands out unlike the current/old/future/not sure badge.   

Having two logos is absolutely ridiculous.

Not really. If you look at a club like Liverpool, they have their traditional crest everywhere on their site and go with the standalone bird and LFC underneath on the shirt. Same goes for Arsenal and their standard crest, and the standalone cannon they use on their kit.

It's a completely different situation. They have their main badge ie the shield with the swirls at the top, and they take an element from that, the Liver Bird, and use that exact same Liver Bird as a stripped down representation on the kit.

We've just got two completely different logos that look nothing like each other, as a result of a really badly botched rebrand job. The new kit even has elements of both on it, which is bizarre.

[villadelph]

Utter garbage

The club crest/branding is one of THE most important things , the badge is popular with fans and stands out unlike the current/old/future/not sure badge.   

Having two logos is absolutely ridiculous.

Not really. If you look at a club like Liverpool, they have their traditional crest everywhere on their site and go with the standalone bird and LFC underneath on the shirt. Same goes for Arsenal and their standard crest, and the standalone cannon they use on their kit.

It's a completely different situation. They have their main badge ie the shield with the swirls at the top, and they take an element from that, the Liver Bird, and use that exact same Liver Bird as a stripped down representation on the kit.

We've just got two completely different logos that look nothing like each other, as a result of a really badly botched rebrand job. The new kit even has elements of both on it, which is bizarre.

Nah, different is different.

[Drummond]

What clearly happened, as a number of people have said, is that Purslow had a designed he wanted so he set things up in a way to ensure his choice was always going to be what we got. It's better than the shield but clearly isn't what NSWE/Heck want so why would they spend the time and money updating everything this summer only to do it again next.

"Clearly?"

I have seen that theory being put forward by a few people.

I have also seen the club go back on their word while asking their fans & customers what we think.

Like I have said several times, people are entitled to their opinions, including Heck who has been with us five minutes, & I would change a few things myself, but the facts are, we were asked for our opinion, legally Obliged to or not, & a lot of emphasis was placed on the crest being shaped by the fans, & we got what 77% of thousands of Villa fans were happy with after we helped shape the thing.

Only for the guy who joined 5 minutes ago to come in & say, "Nope! The opinions of our fans & customers doesn't mean a thing!"

And if he is too insecure to have a "Purslow project" in the club during his tenure, then that worries me about our direction.

They asked us for our input & then told us as fans & customers that we do not matter.

It really is as simple as that...

I have said all I can say on this matter.

I will wait to see what happens when they do the next rebranding exercise & what direction they take us....

They haven't 'gone back on their word' they've realised it was a flawed design from a flawed process and put a stop to it.

Most people accepted the round design as it was better than the lamp thing, but I wouldn't say there was an overwhelming 'Yes!' moment. I know people have been excited about getting rid of the Lerner thing, me included, but I'd rather have some specialists dealing with the matter and there being proper engagement. The whole process felt like you were being guided to the cross on the map rather than picking your own destination.

[Drummond]

Utter garbage

The club crest/branding is one of THE most important things , the badge is popular with fans and stands out unlike the current/old/future/not sure badge.   

Having two logos is absolutely ridiculous.

Not really. If you look at a club like Liverpool, they have their traditional crest everywhere on their site and go with the standalone bird and LFC underneath on the shirt. Same goes for Arsenal and their standard crest, and the standalone cannon they use on their kit.

It's a completely different situation. They have their main badge ie the shield with the swirls at the top, and they take an element from that, the Liver Bird, and use that exact same Liver Bird as a stripped down representation on the kit.

We've just got two completely different logos that look nothing like each other, as a result of a really badly botched rebrand job. The new kit even has elements of both on it, which is bizarre.

It's a fuck up, and thank fuck we're only putting up with it for one of our years rather than many.

[Drummond]

Anyway, are we signing this bloke from Stoke to fill out our kit?

[Smirker]

What clearly happened, as a number of people have said, is that Purslow had a designed he wanted so he set things up in a way to ensure his choice was always going to be what we got. It's better than the shield but clearly isn't what NSWE/Heck want so why would they spend the time and money updating everything this summer only to do it again next.

Fine if true, but then they should tell us this.

Purslow did it and he's gone now, we don't want to use his design so well be going over it again.

[Exeter 77]

What has a hippo got to do with Stoke?

[Drummond]

What has a hippo got to do with Stoke?

Potomus...

[Exeter 77]

What has a hippo got to do with Stoke?

Potomus...

Took a while for the penny to drop!

[Risso]

They haven't 'gone back on their word' they've realised it was a flawed design from a flawed process and put a stop to it.

Most people accepted the round design as it was better than the lamp thing, but I wouldn't say there was an overwhelming 'Yes!' moment. I know people have been excited about getting rid of the Lerner thing, me included, but I'd rather have some specialists dealing with the matter and there being proper engagement. The whole process felt like you were being guided to the cross on the map rather than picking your own destination.

I agree with most of this, and what Dave W has been saying about how we've effectively been railroaded into the lion being the wrong way round. The way they've handled trying to sort it out it has been amateurish though. Of course if we have a really successful season nobody's going to care too much, but it's a rare misstep fom the club.

[Drummond]

Training/Stadium/Matchday/signing shirt looks ok...

[Smirker]

We're never going to get a 'yes!' moment with the badge because half of the fan base wants the shit star mushed into and it half of us don't.

If I was the owner I'd change it back to what it was before Lerner and before any of this happened and you can like it or lump it.



I'd make the colours more vibrant and then use the standalone lion for kits and whatever. DONE.

[Risso]

Training/Stadium/Matchday/signing shirt looks ok...

That picture sums up the whole cock up though. Shiny old logo and name in big letters behind SJM, new soon to be drowned at birth logo on his shirt.