Kits 23/24

[Smirker]

From the official club website: "The redesigned crest, which pays homage to our European Cup-winning heroes of 1982, appears on Villa’s playing and training kits this season.

The club will continue to use the existing shield design around Villa Park and on our digital channels, as well as in other areas.

Aston Villa will monitor local, national and global reaction along with feedback to the use of both the crest and kit moniker as the 2023/24 campaign progresses.

With our landmark 150th anniversary on the horizon next season, the club will further engage with supporters on the future identity of Aston Villa and how it should look for the next 150 years and beyond."

Hmmmm.  Is the Club not going ahead with the new badge rebrand?

Oh for goodness sake.

[pablo_picasso]

Not a huge fan. 4/10

The crest looks great though.

Im wondering if the white, yellow & claret hooped flag on one of Watkins pics is a hint of the away shirt?

[Smirker]

I like that the badge isnt rubber.

I don't. The rubber ones were much better.

[Smithy]

Not a fan. The blue looks is a bit washed out in the player photos, and I've no idea what the god-awful pattern is in the claret body, or why it couldn't have just been plain claret.

My least favourite kit in a while. I haven't bought one since our promotion season, and won't be this year either.

I'm sure I'll grow to like it when I see the players scoring and winning games in it, but it's a real shame that this is the kit we'll be seeing for many years to come in photos of SJM lifting the FA Cup.

EDIT: One positive, I actually think the new badge on the white shorts looks ace.

[Deano's Mullet]

I think cos the shoulders are square it's too much like West Ham a year or two ago. When we've had the blue curving over the shoulders - 89-90, 90-92, the diadora kits, the 1st acorns, they were OK.

[Villan82]

Only the villa could announce a beautiful new badge in November 2022 and then in June 2023 cock it all up by saying they are half keeping the old one.

What a mess

[CT Villan]

Horrible - I wont be buying it.

[Jon Crofts]

One hundred & fifteen pounds for the 'pro' shirt or seventy sheets for one that looks and feels exactly the same. Just what do you get for the extra £45? Is the pro version made by slightly older, better treated children?

[murgsy]

so underwhelming. the Castore creativity is non existent. having said all that - I would never spend that much money on a new kit. retro all the way

[Billy Walker]

If this badge/rebrand is to be short-lived I can see this shirt becoming a real collector's item in years to come - get 'em while stocks last!

[Clampy]

It's not too bad. The badge looks great.

[Brazilian Villain]

One hundred & fifteen pounds for the 'pro' shirt or seventy sheets for one that looks and feels exactly the same. Just what do you get for the extra £45? Is the pro version made by slightly older, better treated children?

Same prices as Castore have for Rangers. A lot of the posters on their site (who normally buy the regular shirts) felt that the pro version was much better quality and were opting to buy that instead.

[chrisw1]

From the official club website: "The redesigned crest, which pays homage to our European Cup-winning heroes of 1982, appears on Villa’s playing and training kits this season.

The club will continue to use the existing shield design around Villa Park and on our digital channels, as well as in other areas.

Aston Villa will monitor local, national and global reaction along with feedback to the use of both the crest and kit moniker as the 2023/24 campaign progresses.

With our landmark 150th anniversary on the horizon next season, the club will further engage with supporters on the future identity of Aston Villa and how it should look for the next 150 years and beyond."

Hmmmm.  Is the Club not going ahead with the new badge rebrand?

I reckon they want the stand alone lion, which I would be happy with.

[villadelph]

I quite like the shirt and am really glad the crest is embroidered.

[German James]

Oh dear. Badge looks good, mind.

It does….. but it’s only for playing kit and training attire. The previous crest is still to be used on all social media and digital channels and all around the ground . That’s poor I think . It’s just a nod to the 1982 European win , not club branding .
The club will further engage as to what it should like going forward
I’m gobsmacked, I thought that was the purpose of change now !?
😡 fuming

What fresh bollocks is this? Half-arsed nonsense.