Crest Review

[tomd2103]

If we are going to go with a shield, this is the best version out of all the designs I've seen:

[Olof's Beard]

The problem with a gold lion it eventually gets reproduced as yellow like the existing badge.
Can we have a claret lion on light blue background and vice versa .

Yea, I don't get why our crest has so little claret in it. Claret and Blue are our representative colours, with claret the dominant colour. Yellow has naff all to do with us. I like the current round badge because the balance between claret and blue is spot on and it still looks good on a Claret shirt/background. I don't understand why blue is so dominant in these designs with yellow as the contrast colour.

[FatSam]

If we are going to go with a shield, this is the best version out of all the designs I've seen:

I would have been happy with this one:

[VILLA MOLE]

If we are going to go with a shield, this is the best version out of all the designs I've seen:

 

I would have been happy with this one:

so simple

[DeKuip]

If we are going to go with a shield, this is the best version out of all the designs I've seen:

I would have been happy with this one:

I think it probably is - if the star wasn’t there.
I’d prefer the shield to be a bit fatter, maybe more rounded rather than straight sides.
The problem with a narrow badge is when it’s put alongside other club’s badges for a match (on screen, press, programmes etc) they’re usually balanced by height and round badges look bigger. As much as I like Tottenham’s on its own for instance, it gets overpowered visually by Man City, Chelsea, Man Utd when put alongside it. Everton and Arsenal’s shield shapes stand up better against round badges than our recent narrow shields.

[KRS]

I’m not too concerned about “badge wars”…I would just like the club badge to be well designed and to look good on the shirt/merchandise/official and promotional material. We were told that we would be getting a new modern visual identity to represent the club/brand, and this rehashed version of the Lerner badge which we’re trying to move away from couldn’t be any further from that, and makes this whole debacle a complete waste of time and money.

[FatSam]

I’m not too concerned about “badge wars”…I would just like the club badge to be well designed and to look good on the shirt/merchandise/official and promotional material. We were told that we would be getting a new modern visual identity to represent the club/brand, and this rehashed version of the Lerner badge which we’re trying to move away from couldn’t be any further from that, and makes this whole debacle a complete waste of time and money.

Yes, completely agree.

[edgysatsuma89]

If we are going to go with a shield, this is the best version out of all the designs I've seen:

I would have been happy with this one:

I think it probably is - if the star wasn’t there.
I’d prefer the shield to be a bit fatter, maybe more rounded rather than straight sides.
The problem with a narrow badge is when it’s put alongside other club’s badges for a match (on screen, press, programmes etc) they’re usually balanced by height and round badges look bigger. As much as I like Tottenham’s on its own for instance, it gets overpowered visually by Man City, Chelsea, Man Utd when put alongside it. Everton and Arsenal’s shield shapes stand up better against round badges than our recent narrow shields.

It's wider when you click on the image. Not that it matters.

[kippaxvilla2]

I thought they were announcing it this week under a great wave of fanfare.

[tomd2103]

If we are going to go with a shield, this is the best version out of all the designs I've seen:

I would have been happy with this one:

That one would have been fine as well, though prefer the lettering on the other one.  Don't think the star should be on there, but not a massive deal.

What I like about those two designs are they are simple, 
have a modern look but also a traditional.element to them and would have also looked good in all white or all black on away / keeper kits.

Far better than the one they have come up with.

[chrisw1]

All these mock-ups are a bit pointless.  We've seen the new crest.  I think even the better versions with the gold-detailed lion are fan-made.

It is essentially the Lerner badge, but a bit shitter.  I just wish they'd get on and announce it so we can all move on.

[yammers]

A version with our name at the top…


 
5/10

that's Miles better.

That's slightly less shite. You can't polish a turd.

But you can roll it in glitter!

[villadelph]

New trademark application..?

https://trademarks.ipo.gov.uk/ipo-tmcase/page/Results/1/UK00004009830

[pablo_picasso]

New trademark application..?

https://trademarks.ipo.gov.uk/ipo-tmcase/page/Results/1/UK00004009830

That lion is a thing of beauty.

Always has been ever since Christopher Wormell created it in 2015.

The rests of the crest design unfortunately suffers from the same issues it did previously.

[Toronto Villa]

These four apparently are the new ones

https://x.com/jayvtid/status/1753403288072933538?s=46