Crest Review

[Rudy Can't Fail]

In the online world its still a yellow lion and will have the same contrast problems as the lerner one. And none of that detail will be visible.

Exactly. A gold, detailed lion in 3D isn't going to be on ny websites, or indeed the kits in all probability. And if that isn't just just a fan produced or AI construct, why hasn't it been trademarked?

So we're sticking with the blob lion?

[KRS]

We’ll soon find out if that gold version is official or just another mock-up. Does that detailed gold lion use the same silhouette template as the one in the trademarked designs?

That star though. Like an asterix with nowhere to go

You’re not the only one that would prefer the star to be removed…the badge is supposed to represent the club not its trophy cabinet, so whilst paying respect to the European Cup winning team it’s also disrespectful to all our other achievements.

In terms of the badge design, I’ve previously criticised the hierarchy of the design elements on the badge however in this gold version I can see more clearly that they have tried to use colour as the hierarchy (ie the white star and 1874 are the least important elements and less visible than the lion and name). Whilst I still don’t agree with or like the design, I can see what they’re trying to do.

[Smirker]

I would settle for it if they just took that star out.

[Toronto Villa]

We finally get the Evening Mail torn Villa badge of crisis.

[The Edge]

We finally get the Evening Mail torn Villa badge of crisis.

Just change the star for a gas lamp

[AlexAlexCropley]

We finally get the Evening Mail torn Villa badge of crisis.

Just change the star for a gas lamp

Or a gun in memory of Tommy Ball

[algy]

We finally get the Evening Mail torn Villa badge of crisis.

Just change the star for a gas lamp

Or a gun in memory of Tommy Ball

Frank Barson reportedly decided to take a shotgun in with him to his contract negotiations later in his career to help sharpen the minds of the club's accountants.

[Ian.]

We finally get the Evening Mail torn Villa badge of crisis.

That torn badge is very reminiscent of my younger days in the mid 80’s.

[The Man With A Stick]

Whatever the badge ends up being being, once it is launched I hope that’s the end of it. Change everything to that badge. Around the ground, on the kits, online, on TV, around the world to one primary design and move on. The badge itself might turn out to be fine. Not for everyone but that was practically impossible. But the process itself has been a drawn out disaster.

This.  I'm sick to the fucking tits of us changing it every 10 years or so, this will be something like the 6th badge we've had since the 80s so let's just change it and stick with it.

[pauliewalnuts]

Whatever the badge ends up being being, once it is launched I hope that’s the end of it. Change everything to that badge. Around the ground, on the kits, online, on TV, around the world to one primary design and move on. The badge itself might turn out to be fine. Not for everyone but that was practically impossible. But the process itself has been a drawn out disaster.

This.  I'm sick to the fucking tits of us changing it every 10 years or so, this will be something like the 6th badge we've had since the 80s so let's just change it and stick with it.

SIxth since the 80s?

Third in a year, more like.

[tomd2103]

I would settle for it if they just took that star out.

It's basically what we've got now, but with 'ASTON VILLA' replacing 'AVFC' and being at the bottom along with 1874 (wonder if the 1874 might go after next year?) isn't it?

Presume that wasn't a very long meeting.

[KevinGage]

I would settle for it if they just took that star out.

It's basically what we've got now, but with 'ASTON VILLA' replacing 'AVFC' and being at the bottom along with 1874 (wonder if the 1874 might go after next year?) isn't it?

Presume that wasn't a very long meeting.

You'd almsot admire the shit hot marketing dept who signed off on such a basic bitch rehash of the original Lerner masterpiece and got away with it.

#onholiday$$$

[algy]

Saw these on reddit.  Dunno how close they are to reality, but ...

[Olneythelonely]

It’s West Midlands Village

[London Villan]

It's a 3/10, rather than lerner's 1/10 and that's because it at least carries our name... other than that... poor.