Crest Review

[KRS]

There are also registered designs there that never made it onto any kit.

Hence my confusion when I clicked the link and saw the other badge from the vote, the one we didn't use, but apparently still trademarked.

That one states “Status: Withdrawn”.

[Des Little]

They missed the one colour scheme which makes sense:

I think this, with the star and 1874 in gold (not yellow) would work.

[Villan82]

They missed the one colour scheme which makes sense:

Honestly, it would have been that simple. Gorgeous.

[KRS]

They missed the one colour scheme which makes sense:

I think this, with the star and 1874 in gold (not yellow) would work.

In any badge design that carries the name of the club, “Aston Villa” should be at the top with all other design elements below. In this example, the least important design element (other than the totally unnecessary star) is “1874” and should obviously be at the bottom…not the name of the club!

For what it’s worth, the star and 1874 don’t need to be on the badge at all IMO.

[Nelly]

When it's one colour it's not too offensive but the one with claret, blue and yellow looks awful - the worst of all the mockups and fan made ideas by a distance. The piping around the outside is so tacky and distracting, as mentioned already the goddam dropshadow around Hercules, the words Aston Villa almost relegated in importance beneath the lion; squashed in by the forced 1874. At least Lerner paid a big time agency to design his badge and honestly by comparison, this is the lesser version. For me, it lacks the gravitas to be a Villa badge.

[SaddVillan]

They missed the one colour scheme which makes sense:

Honestly, it would have been that simple. Gorgeous.

This gets my vote.

Visually much more powerful and identifiable to the white/yellow/claret combo.

Although it's a bit of a shame we can't somehow incorporate "Prepared" on the badge.

[devilla]

Lion is decent and is facing the correct way, the star looks crap, the font doesn't look right, neither does having a different colour for the letters and numbers. It could have been better, it could also have been worse.

I've noticed that any kind of sign or advertisement that is designed by Americans seems to have fonts that clash. This is a great example of it. I think it's awful.

As for the rest of it, agree that the lion is decent but the rest of it is just shite.

[AV84]

The more I look at it, the more I think it's fine. I could do without the star, but other than that it's alright. I could see it looking really good on certain kit designs, simple ones, like the really stylish one colour kits Nike do. But how is the claret surround going to look on a claret shirt?

[VILLA MOLE]

I think it will look great on the side of the new North Stand

 

[85kota]

Is that Arial?

[Brazilian Villain]

Is that Arial?

All except the bit in Bold.

[Risso]

If they wanted the simple monochrome thing, then they may as well have just stuck with the Lerner one from 2015:



Change AVFC to Aston Villa if you like, and job done in about two minutes, instead of two years wasting everybody's time and pissing loads of money and goodwill up the wall.

[villadelph]

From memory, I don't think that was it.

I'm going to hang on to this until its revealed.

[85kota]

If you were at the FAB how on Earth can you not remember what you've seen?

It looks like this is it. Can't have been much money has been spent on it, no real design has been done. It's just the latest consultation results bodged into the Lerner badge plus a shadow on the yellow lion.

Have to been very concerned about Heck and his decision making.

[pablo_picasso]

I don't know where to fucking start.

This sort of shit doesn't concern some people, & today, I wish I was one of them.

Sadly Im not & I am absolutely furious with this fucking abomination.

So I am going to wait until I have calmed down a little & reflect more on my views tomorrow...