Villa Park Redevelopment

[DB]

Here’s the scale of the issue as I see it (figures are the year end 2022 numbers as per Deloittes)

Spurs

Match day €125m
Broadcast €182m
Commercial €215m

Total €532m

Villa

Match day €19m
Broadcast €123m
Commercial €39m

Total €210m

This will of course have altered somewhat for year end 2023. Our on pitch performance will be the driver for big changes to broadcast revenues last year and this and this is helping with better commercial opportunities.

- we’ve closed that gap on broadcast income as we finished higher in the league and may do again this year
- we will increase commercial income if we can deliver Champs League. Adidas kit deal is the start, interesting to see if BK8 stay as headline shirt sponsor if we get top 4 but there’ll be other deals to support that. Some of the concert stuff will have helped with commercial income as well.

Which just leaves Matchday income. We’re so behind in this area it seems to make no sense re: the North Stand and increasing corporate and GA+ opportunities but in terms of the football results driving everything else I can see some logic in wanting to keep 4 sides of the ground open. Let’s wait and see if there’s bigger and grander plans to help start bridging the gap. In the meantime I think we’re about to have our pips squeaked.

Just out of interest, how long before Spuds pay off the new stadium against those figures?

Haven’t a clue and have no desire to go digging in their accounts to find out.

I was an open question. Just looking at overall picture and benefits vs initial outlay of a new stadium.
I see that have 2 more NFL matches lined up, another benefit to increase revenue 

[VillaTim]

biggest opportunity is to up the sponsorship deals - shirt / partners / stadium / stands etc

[Stu82]

Here’s the scale of the issue as I see it (figures are the year end 2022 numbers as per Deloittes)

Spurs

Match day €125m
Broadcast €182m
Commercial €215m

Total €532m

Villa

Match day €19m
Broadcast €123m
Commercial €39m

Total €210m

This will of course have altered somewhat for year end 2023. Our on pitch performance will be the driver for big changes to broadcast revenues last year and this and this is helping with better commercial opportunities.

- we’ve closed that gap on broadcast income as we finished higher in the league and may do again this year
- we will increase commercial income if we can deliver Champs League. Adidas kit deal is the start, interesting to see if BK8 stay as headline shirt sponsor if we get top 4 but there’ll be other deals to support that. Some of the concert stuff will have helped with commercial income as well.

Which just leaves Matchday income. We’re so behind in this area it seems to make no sense re: the North Stand and increasing corporate and GA+ opportunities but in terms of the football results driving everything else I can see some logic in wanting to keep 4 sides of the ground open. Let’s wait and see if there’s bigger and grander plans to help start bridging the gap. In the meantime I think we’re about to have our pips squeaked.

Just out of interest, how long before Spuds pay off the new stadium against those figures?

Just seen an article on a spurs site which says as of May 23, they have £823m debt largest in Europe.

Also don’t understand the match day figures for Villa at £19m surely that’s higher, that equates to £ 25 per head spend.

[VillaTim]

i'd have our matchday revenue at about £53m
(40,000 x £70 x 19)

[Ads]

30,000 season ticket holders aren't paying £70 a game, so why would you calculate an average price that high and higher than any general admission ticket?

[PeterWithesShin]

£70 on average probably isn't far off when you add those doing corporate which will be a much higher spend. Some of which will be ST holders by having a box all season etc.

[Ads]

If it was £19m for an average attendance of 40k a year ago, which is the same now, £70 is miles off.

[Stu82]

If it was £19m for an average attendance of 40k a year ago, which is the same now, £70 is miles off.

I worked same kind of number with 2500 corporate at £200 plus usual tickets is about £ 50m

[PeterWithesShin]

£19M at 40k x 19 games is £25 per head. Which is miles off.

[AV82EC]

That’s what the accounts say. 🤷🏼‍♂️ and it is for 21/22 season not last season, we haven’t had those figures yet.

[Ads]

The figure would be £16m according to Deloitte as that's in Euros. I guess it would include lost revenue on home games from the back end of the fincial year in 2021 to COVID restrictions.

[AV82EC]

The figure would be £16m according to Deloitte as that's in Euros. I guess it would include lost revenue on home games from the back end of the fincial year in 2021 to COVID restrictions.

Think that maybe it Ads. I’d fully envisage that being closer to €25m at the next accounts for last season then increasing for this season as well.

[Ads]

Fag packet maths:

30,000 season ticket holders paying on average £750 = £22.5m
3000 away fans paying £30 = £1.7m
Assuming there's 2500 corporate paying £200 per game 19 times a season = £9.5m
6500 general admission paying £50 on average = £6.1m

Even with those really generous numbers, we're a tickle under £40m. A New North puts us over the £50m limit and still £70m less than Spurs. Every year.

[PeterWithesShin]

Even if you go as low as £43 as an average, 40k x 19 is over £32m. But i'm convinced it would average more than that. And this season thanks to Europe we have more home games.

[chrisw1]

Is the figure net of costs?

Does it include catering revenue?