Fans Worried Over Villa Future

[Dave]

These deals may will be of more monetary value than those before them but I believe the name of Aston Villa deserves better and sadly I don't believe our commercial department understand this and have therefore repeatedly undersold us.

So on the one hand it was silly to do the Acorns deal when there was somebody willing to offer us any form of commercial sponsorship, but when our current deals are the biggest in our history that doesn't matter because the names aren't credible enough?

[Lucky Eddie]

If you don't think we deserve better and you're content with our commercial departments performance I guess there's little I can say to change you minds.

I just think the name of Aston Villa has missed a massive opportunity to exploit the global success of the league that we created by the poor performance of un creative commercial team.

The contentment among these ranks reaks of the same apathy that allowed Alex Mcleish through the door.

[peter w]

So who out there sees Aston Villa as a major name that they want to be associated with? Even FX Pro - or whatever - dumped us for Fulham.

[not3bad]

And didn't Nike do a shit job when Villa were associated with them? New kits delivered late etc.

[Clampy]

If you don't think we deserve better and you're content with our commercial departments performance I guess there's little I can say to change you minds.

I just think the name of Aston Villa has missed a massive opportunity to exploit the global success of the league that we created by the poor performance of un creative commercial team.

The contentment among these ranks reaks of the same apathy that allowed Alex Mcleish through the door.

You avoided the points me and Dave made. If it was just about money (as I presume you are suggesting) we wouldn't have given Acorns the chance to get themselves recognised and just taken the best financial offer available.

[not3bad]

If you don't think we deserve better and you're content with our commercial departments performance I guess there's little I can say to change you minds.

I just think the name of Aston Villa has missed a massive opportunity to exploit the global success of the league that we created by the poor performance of un creative commercial team.

The contentment among these ranks reaks of the same apathy that allowed Alex Mcleish through the door.

You avoided the points me and Dave made. If it was just about money (as I presume you are suggesting) we wouldn't have given Acorns the chance to get themselves recognised and taken the best financial offer we could.

I think he's suggesting it's about money and prestige. Microsoft as opposed to Muller lite, that kind of thing.

[Rudy Can't Fail]

If you don't think we deserve better and you're content with our commercial departments performance I guess there's little I can say to change you minds.

I just think the name of Aston Villa has missed a massive opportunity to exploit the global success of the league that we created by the poor performance of un creative commercial team.

The contentment among these ranks reaks of the same apathy that allowed Alex Mcleish through the door.

Better commercial deals will come when we are a consistantly attractive side. Sponsorship is very much a mirror of where you see or would like to see your brand. You may well think we're Harrods or Selfridges but in the real world we're as dull as Littlewoods. Great history, still have a decent number of customers but that's about it.

Missed opportunity? You're putting the cart in front of the horse.

[paul_e]

How many of the sponsors in the premier league last season pass your 'worthy of the name' test?

[Lucky Eddie]

Ten years ago we had a commercial department and a football ground to rival the best in the country; the very idea that Wigan, Hull and Swansea would be mentioned commercially in the same breath as Aston Villa was unthinkable!

[Clampy]

Ten years ago we had a commercial department and a football ground to rival the best in the country; the very idea that Wigan, Hull and Swansea would be mentioned commercially in the same breath as Aston Villa was unthinkable!

What's wrong with our football ground?

[SashasGrandad]

So who out there sees Aston Villa as a major name that they want to be associated with? Even FX Pro - or whatever - dumped us for Fulham.

Was that because their ground is on Heathrow flight path? Or was that Brentford?

[LeeS]

So who out there sees Aston Villa as a major name that they want to be associated with? Even FX Pro - or whatever - dumped us for Fulham.

Was that because their ground is on Heathrow flight path? Or was that Brentford?

Maybe we wanted too much money? Or maybe the FXPro marketing director is a Fulham fan?

[Villan For Life]

Ten years ago we had a commercial department and a football ground to rival the best in the country; the very idea that Wigan, Hull and Swansea would be mentioned commercially in the same breath as Aston Villa was unthinkable!

I think that off the pitch Aston Villa are commercially very well run. It's the bit of the pitch where we have trouble.

Wigan, Swansea and Hull weren't in the PL ten years ago so you have to accept that their commercial teams would prosper once they arrived in the land of milk and honey.

[Rudy Can't Fail]

Ten years ago we had a commercial department and a football ground to rival the best in the country; the very idea that Wigan, Hull and Swansea would be mentioned commercially in the same breath as Aston Villa was unthinkable!

Is that you, Abdul Rashid?

What was our commercial turnover ten years ago and why was it so easy two years later for the new board to come in and increase it significantly?

[Chris Smith]

Ten years ago we had a commercial department and a football ground to rival the best in the country; the very idea that Wigan, Hull and Swansea would be mentioned commercially in the same breath as Aston Villa was unthinkable!

Things have moved on though with overseas investors ripping up the rule book. If anyone had told you then that Man City would be the wealthiest club in the country, winning the title twice in three years you would have laughed in their face.