New badge

[Clampy]

After the absolute shambles this season has been, I can't get my head round why people are getting angry over a slightly revamped badge.

[The Edge]

Final, irrefutable, cast-iron, undeniable, inarguable proof that they've finally fucking lost it.

Who - the people say it's a better badge than the previous one, those who don't care either way, or those who wonder what all the angst is about?

Whoever it was who sanctioned the most basic and unimaginative re-design imaginable - and spent a lot of money' in the process - when the club are laying staff off all over the shop - that's who.

Spot on

[The Edge]

The eighty grand that has been spent on this is less than two weeks of Charlie's wages. It won't be the difference between people being laid off or not.

Why don't you go to the ground and explain that to the people losing their jobs due to the utter incompetence that has prevailed in recent seasons down at  Villa Park.
 

[villabear]

After completing my own comprehensive visual identity rebrand project, I have come up with this:

Time spent = a few seconds
Total costs = fuck all

Best badge ever.

It says who we are.

It's claret and blue.

It's got a lion.

It's not yellow.

Though it doesn't say to me when I look at it that "The lion in the badge will be an important part of the complete overhaul of the Club's visual identity in order to make us more effective in the digital age'.

Because it's just a badge.

Yes it's been a shambles this season but this just highlights another lack of understanding from the club at what is important at this present time. Relegation is about to happen but hey we'll give them a new badge.

[Richard E]

They're losing their jobs because we are being relegated, not because we are spending a relatively small amount on the badge.

[West Derby Villan]

Tom Fox

[Andy_Lochhead_in_the_air]

Worrying about the way the badge has been redesigned at the moment strikes me as being akin to a resident of Berlin in April 1945 getting worked up about there not being anything good on the telly.

To be fair the telly was shit that spring

Coronation Straße and bloody repeats of Vaters Army.

[martin o`who??]

Final, irrefutable, cast-iron, undeniable, inarguable proof that they've finally fucking lost it.

Who - the people say it's a better badge than the previous one, those who don't care either way, or those who wonder what all the angst is about?

Whoever it was who sanctioned the most basic and unimaginative re-design imaginable - and spent a lot of money' in the process - when the club are laying staff off all over the shop - that's who.

No proof at all, then.

So the club is in apparent disarray on and off the pitch and someone within decides this is a good time to tinker with the badge - hardly a priority at the moment I would have thought

[The Edge]

They're losing their jobs because we are being relegated, not because we are spending a relatively small amount on the badge.

They are losing their jobs due to the utter incompetence that has prevailed at Villa Park for the last few seasons. Like I said.

[Richard E]

Worrying about the way the badge has been redesigned at the moment strikes me as being akin to a resident of Berlin in April 1945 getting worked up about there not being anything good on the telly.

To be fair the telly was shit that spring

Coronation Straße and bloody repeats of Vaters Army.

Doktor Wer?

[Clampy]

Final, irrefutable, cast-iron, undeniable, inarguable proof that they've finally fucking lost it.

Who - the people say it's a better badge than the previous one, those who don't care either way, or those who wonder what all the angst is about?

Whoever it was who sanctioned the most basic and unimaginative re-design imaginable - and spent a lot of money' in the process - when the club are laying staff off all over the shop - that's who.

No proof at all, then.

So the club is in apparent disarray on and off the pitch and someone within decides this is a good time to tinker with the badge - hardly a priority at the moment I would have thought

But it's not going to matter either way is it?

[wozwebs]

Can I just ask though, and I know it was before the Internet and when everybody moaned at absolutely everything, but did anyone actually give two fucks when they went from this:



to this:



as I don't recall any such fuss or that people even noticed a the time. Granted it wasn't produced with all that bullshit from the official press release but still.

We've had our worst season in history and are going down with some of the worst players ever to don the shirt and people are moaning about spending 9 days worth of Charles N'Zogbia's wages on a re-brand.

Some perspective needs to be given here I think.

[Andy_Lochhead_in_the_air]

You think things are bad now ?
Circa 67/68, our players ability with a needle and thread were no better than their ability with a football.

[Legion]

This one is my all-time favourite:

[dave.woodhall]

Final, irrefutable, cast-iron, undeniable, inarguable proof that they've finally fucking lost it.

Who - the people say it's a better badge than the previous one, those who don't care either way, or those who wonder what all the angst is about?

Whoever it was who sanctioned the most basic and unimaginative re-design imaginable - and spent a lot of money' in the process - when the club are laying staff off all over the shop - that's who.

No proof at all, then.

So the club is in apparent disarray on and off the pitch and someone within decides this is a good time to tinker with the badge - hardly a priority at the moment I would have thought

Quite a number of people work for, and with, Aston Villa. They're capable of many things at the same time.