Aston Villa Kit 26/27

[VancouverLion]

They have the nerve to call the mighty Star Bar a Wonder Bar over here, the cheek of em!!

[VILLA MOLE]

At the risk of diverting the discourse further, if we're talking chocolate bars you'll travel to a few planets before you improve on the mighty Star Bar.

Best thing you’ve ever said.

This is going off Topic which i also loved , need to give this thread a boost , another one

Star Bars, Topics and Boosts. You'll do for me kid, have a bronx hat.

It caused great sadness in my life when I came back to the UK last year with my kids to find Topics had been discontinued.

Therapy helped me

[Rico]

Getting back on topic. This is Villa Kit is up there with some of the worst Villa Kits in recent times. Nearly as bad as the Henson kits of the 80s

[Dogtanian]

Never, nothing is ever as bad as the Henson kit.

This one is smart, I quite like wearing it. I love the 2024-25 Adidas home and white away, but this is up there just below them.

[cdbearsfan]

Jesus Christ. Shattering stereotypes about gay men and good fashion sense here ☹️

[Dogtanian]

Jesus Christ. Shattering stereotypes about gay men and good fashion sense here ☹️

Haha, I couldn't be that sort of gay. I spend about 20 seconds on my hair MAXIMUM.

Oh, I'm helping prove your point, aren't I?

[Smirker]

Jesus Christ. Shattering stereotypes about gay men and good fashion sense here ☹️

Haha, I couldn't be that sort of gay. I spend about 20 seconds on my hair MAXIMUM.

Oh, I'm helping prove your point, aren't I?

Are you a bald brother?

[Dogtanian]

Nope, not yet anyway.

[Smirker]

Nope, not yet anyway.

 

[Tuscans]

NEW: Aston Villa have struck an agreement with Visit Rwanda as the new front-of-shirt sponsor. Club sources say the partnership is worth up to £20million a year if bonuses are met and is the most lucrative in #AVFC's history.


@TheAthleticFC

Aston Villa have reached an agreement with Visit Rwanda as the club’s new front-of-shirt sponsor.

Villa’s president of business operations, Francesco Calvo, has been tasked with bringing sponsors to the club since joining in July 2025 and has been required to add a front-of-shirt sponsor this summer, following Premier League rules prohibiting betting companies. Driving revenue is paramount in the club’s fight to guard against financial sanctions.

Club sources with knowledge of the deal, speaking on condition of anonymity because they were not authorised to do so publicly, said the partnership is the most lucrative in Villa’s history, an increase on the previous sponsor, betting company Betano. Club sources claimed the agreement could be worth up to £20million a year if bonuses are met.

Villa have been exploring ways to increase revenue, such as a stadium naming rights partner and a sponsor to the training ground, Bodymoor Heath. Villa revealed their home kit last month, but it went on sale without a front-of-shirt sponsor. Calvo has spent a long period agreeing a front-of-shirt deal and recently finalised the agreement with Visit Rwanda.

In January, Villa announced a training kit sponsor, Egyptian hotel chain El Gouna Red Sea. It is owned by Samih Sawiris, brother of Villa co-owner Nassef Sawiris.

Visit Rwanda’s European partnerships currently include Paris Saint-Germain and Atletico Madrid, but its shirt sleeve deal with Arsenal, after being worth £10million a year, concluded after eight years at the end of last season.

Visit Rwanda serves as the national tourism brand of the country, aiming to promote the nation as a premier travel and investment destination, but it has proven controversial. As previously reported by The Athletic, its sponsorship deals with other European clubs have been the subject of protests and accusations of sportswashing.

[PeterWithesShin]

Fucking hell.

[chrisw1]

Fucking hell.

[chrisw1]

I should really have bought a sponsorless shirt.  This kit will die horribly now.

[dr.chekov]

Fucking hell

[LeeB]

Yikes