Agreed it feels shit but realistically this approach is the only legal way of potentially generating significant income. With the rules as they are Villa need 1 or 2 Duran's every season to give us the spending bandwidth we need to at least try and be competitive.
This is it. We all know the ladder has been pulled up by the Scab 6. We’re going to need to do *something* to get more money, and that will either be extracting more money out of the supporters (eg through terrace view) or through player sales (eg the homes under the hammer approach).
The advantage of the latter is that nobody is worse off really. We’re essentially acting like an agent - scouting out players, finding them a suitable club, then taking a tidy cut home.
I’d rather that than the alternative personally, however much I think it’s not really good for football overall that it’s a thing.