Most if not all of us will have an alert from The Villa anyway when there's an imminent photograph of a new player holding the shirt so why worry about all this click bait in the first place?
Just saves the bother of having to wade through the pop up adverts from these poxy newspaper sites and the inevitable spamming that gets onto your device once you've clicked on it...
At least when you see the official club picture you'll know it's true
