Villa phoned me today. Are they ringing all ST holders? I told them I'd probably renew out of loyalty to the club I've supported for 60 years but certainly not out of loyalty to the present management, who have produced some of the most boring games I've seen for years. I said that I appreciated that the marketing department, like the girl who phoned me, were doing their best to make renewing an attractive proposition, but they were fighting a losing battle until the performance on the pitch improved. I was offered some sort of behind-the-scenes pre-match experience before the Bolton game, which I declined (but, again, full marks for trying).
Quote from: frank on April 16, 2012, 11:27:35 PMVilla phoned me today. Are they ringing all ST holders? I told them I'd probably renew out of loyalty to the club I've supported for 60 years but certainly not out of loyalty to the present management, who have produced some of the most boring games I've seen for years. I said that I appreciated that the marketing department, like the girl who phoned me, were doing their best to make renewing an attractive proposition, but they were fighting a losing battle until the performance on the pitch improved. I was offered some sort of behind-the-scenes pre-match experience before the Bolton game, which I declined (but, again, full marks for trying).Just how desperate is that.
Quote from: Lee on April 17, 2012, 12:17:38 AMQuote from: frank on April 16, 2012, 11:27:35 PMVilla phoned me today. Are they ringing all ST holders? I told them I'd probably renew out of loyalty to the club I've supported for 60 years but certainly not out of loyalty to the present management, who have produced some of the most boring games I've seen for years. I said that I appreciated that the marketing department, like the girl who phoned me, were doing their best to make renewing an attractive proposition, but they were fighting a losing battle until the performance on the pitch improved. I was offered some sort of behind-the-scenes pre-match experience before the Bolton game, which I declined (but, again, full marks for trying).Just how desperate is that.It's marketing. The sort of thing we used to complain that they didn't do.
There's marketing and there is desperation. Selling tickets to the masses is a good philosophy. Chasing people down with the offer of a "pre game package" is desperation, in the same manner as selling tickets for the next 3 games as "Cup Finals"
Quote from: Lee on April 17, 2012, 12:26:09 AMThere's marketing and there is desperation. Selling tickets to the masses is a good philosophy. Chasing people down with the offer of a "pre game package" is desperation, in the same manner as selling tickets for the next 3 games as "Cup Finals"It's selling tickets. I fail to see what's wrong with that.