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Author Topic: Crest Review  (Read 455789 times)

Offline PeterWithesShin

  • Member
  • Posts: 77466
  • GM : 17.03.2015
Re: Crest Review
« Reply #3000 on: January 03, 2024, 05:53:40 PM »
Lion is decent and is facing the correct way, the star looks crap, the font doesn't look right, neither does having a different colour for the letters and numbers. It could have been better, it could also have been worse.

Offline saunders_heroes

  • Member
  • *
  • Posts: 15672
  • GM : 28.02.2026
Re: Crest Review
« Reply #3001 on: January 03, 2024, 05:54:42 PM »
I didn't think they could actually make the Lerner badge worse, but they've only gone and done it. Well done done Heck, brilliant work. Wanker.

It can’t be real, surely?

It’s here

https://trademarks.ipo.gov.uk/ipo-tmowner/page/search?id=940061&domain=1

Honestly, it is fuckin dreadful. Like a 9 year old had designed it.

Offline frankmosswasmyuncle

  • Member
  • *
  • Posts: 6133
  • Location: The Right Side
  • GM : 05.09.2028
Re: Crest Review
« Reply #3002 on: January 03, 2024, 05:55:17 PM »
Perhaps it's just for next season.



Then we can start the process all over again, again.

Offline aj2k77

  • Member
  • Posts: 11989
Re: Crest Review
« Reply #3003 on: January 03, 2024, 05:55:42 PM »
I didn't think they could actually make the Lerner badge worse, but they've only gone and done it. Well done done Heck, brilliant work. Wanker.

It can’t be real, surely?

It’s here

https://trademarks.ipo.gov.uk/ipo-tmowner/page/search?id=940061&domain=1

Honestly, it is fuckin dreadful. Like a 9 year old had designed it.

If Randy Lerner had a Primary School aged kid this is what he'd draw up.

Offline nick harper

  • Member
  • Posts: 2053
  • GM : Feb, 2012
Re: Crest Review
« Reply #3004 on: January 03, 2024, 06:00:02 PM »
How does that relate to the latest (sham) consultation? I can’t remember but that is a massive let down.


Offline Risso

  • Member
  • Posts: 89942
  • Location: Leics
  • GM : 04.03.2025
Re: Crest Review
« Reply #3005 on: January 03, 2024, 06:01:42 PM »
Never mind, at least he's going to make the Villa shop bigger.

Offline PeterWithesShin

  • Member
  • Posts: 77466
  • GM : 17.03.2015
Re: Crest Review
« Reply #3006 on: January 03, 2024, 06:02:52 PM »
18 months, fuck knows how much time and money on people working on it, and they've changed the text. Genius.

Offline Risso

  • Member
  • Posts: 89942
  • Location: Leics
  • GM : 04.03.2025
Re: Crest Review
« Reply #3007 on: January 03, 2024, 06:05:05 PM »
18 months, fuck knows how much time and money on people working on it, and they've changed the text. Genius.

The fonts still don't match, and the 1874 looks very much like an after thought. And the drop shadow on the lion looks like something from a 1995 website.

Offline chrisw1

  • Member
  • *
  • Posts: 10171
  • GM : 21.08.2026
Re: Crest Review
« Reply #3008 on: January 03, 2024, 06:11:29 PM »
So this is what the worlds greatest brand expert and a no doubt incredibly expensive design agency come up with?

Either Lerner was way ahead of his time, or they're just taking the piss.

Offline Risso

  • Member
  • Posts: 89942
  • Location: Leics
  • GM : 04.03.2025
Re: Crest Review
« Reply #3009 on: January 03, 2024, 06:11:49 PM »
Also it's really badly spaced. The lion looks too close to the top, and 'Aston Villa' would clearly look better above the lion, and not below. Jesus Christ, looking forward to seeing how the little twunt spins this.

Offline Villan82

  • Member
  • Posts: 4315
Re: Crest Review
« Reply #3010 on: January 03, 2024, 06:13:33 PM »
Is that it?

Another yellow lion. The same utter crap template we hated? Heck may as well go the full hog and do a video giving us the two fingers.

Get him gone. I mean, it's even worse than the original Lerner one. Its horrible.

Online LeeB

  • Member
  • Posts: 35840
  • Location: Standing in the Klix-O-Gum queue.
  • GM : May, 2014
Re: Crest Review
« Reply #3011 on: January 03, 2024, 06:14:21 PM »
The man is Doug's secret love child, I'm convinced.

Offline Goldenballs

  • Member
  • Posts: 2844
Re: Crest Review
« Reply #3012 on: January 03, 2024, 06:14:45 PM »
That is a fucking shambolic mess.

How much has that cost us?

Offline Des Little

  • Member
  • Posts: 12884
  • Location: A5 Ultra
  • GM : 03.05.2021
Re: Crest Review
« Reply #3013 on: January 03, 2024, 06:14:47 PM »
Love a bit of WordArt, me

Offline DB

  • Member
  • Posts: 5673
  • Location: Absolute zero
  • GM : 11.01.2021
Re: Crest Review
« Reply #3014 on: January 03, 2024, 06:16:25 PM »
Too much yellow, not enough claret.

 


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