With Heck’s input I’m expecting something along the lines of NFL or MLB. A strong, stylised single icon. No word-mark on the main logo…
Quote from: Brazilian Villain on June 23, 2023, 09:36:17 AMQuote from: eamonn on June 23, 2023, 09:33:18 AMQuote from: Steve67 on June 22, 2023, 09:08:32 PMQuote from: PeterWithesShin on June 22, 2023, 08:52:49 PMLast thing they should have done with Purslow before he left was post a video of him in the shower and then claimed the whole badge thing was a dream. You've lost many of our younger viewers there Mr Shin ha ha. Yes, what's the ref, Twin Peaks? I hope you're joking, young man. If not, here's a clue. https://m.youtube.com/watch?v=nLXBU7B7PbQAh, yes. Before my time but of course I've heard about it.
Quote from: eamonn on June 23, 2023, 09:33:18 AMQuote from: Steve67 on June 22, 2023, 09:08:32 PMQuote from: PeterWithesShin on June 22, 2023, 08:52:49 PMLast thing they should have done with Purslow before he left was post a video of him in the shower and then claimed the whole badge thing was a dream. You've lost many of our younger viewers there Mr Shin ha ha. Yes, what's the ref, Twin Peaks? I hope you're joking, young man. If not, here's a clue. https://m.youtube.com/watch?v=nLXBU7B7PbQ
Quote from: Steve67 on June 22, 2023, 09:08:32 PMQuote from: PeterWithesShin on June 22, 2023, 08:52:49 PMLast thing they should have done with Purslow before he left was post a video of him in the shower and then claimed the whole badge thing was a dream. You've lost many of our younger viewers there Mr Shin ha ha. Yes, what's the ref, Twin Peaks?
Quote from: PeterWithesShin on June 22, 2023, 08:52:49 PMLast thing they should have done with Purslow before he left was post a video of him in the shower and then claimed the whole badge thing was a dream. You've lost many of our younger viewers there Mr Shin ha ha.
Last thing they should have done with Purslow before he left was post a video of him in the shower and then claimed the whole badge thing was a dream.
Quote from: Smirker on June 23, 2023, 12:12:55 PMAny Heck influenced rebadge will probably be some American rubbish.I'm so disappointed.It'll be six badges in 17 years. This is a fucking joke. I know fans of other clubs already think we change it too much. Agreed.
Any Heck influenced rebadge will probably be some American rubbish.I'm so disappointed.It'll be six badges in 17 years. This is a fucking joke. I know fans of other clubs already think we change it too much.
Quote from: Brazilian Villain on June 22, 2023, 08:15:36 PMSimple, and shit.You're not really setting my mind at ease because so far it appears that we had decided on a new crest, and then Heck has come in and decided to put his 'mark' on the process. Not a good start.It looks like a bumper sticker for Trump 2024...Absolute dog shit.Why bother asking our opinions, if all they are going to do is retroactively make up some media PR guff to tell us that they don't want what we want, but they are going to ask us again in the future what we want?Just so they can ignore us again & "Becky" from an ad agency agency can tell us we need to change our historic & traditional values, all so they can sell more printed mugs & key-rings?
Simple, and shit.You're not really setting my mind at ease because so far it appears that we had decided on a new crest, and then Heck has come in and decided to put his 'mark' on the process. Not a good start.
I don't remember much consultation when Doug changed it to the stripey one
Quote from: frank on June 23, 2023, 10:48:59 AMApologies if this has already been commented on. Silvano from the Latin Lions has spotted that the new shirt has the lion on the front and back facing in different directionsNo, they're facing in the same direction (towards the left of the wearer).
Apologies if this has already been commented on. Silvano from the Latin Lions has spotted that the new shirt has the lion on the front and back facing in different directions
Quote from: Brazilian Villain on June 23, 2023, 10:52:47 AMQuote from: frank on June 23, 2023, 10:48:59 AMApologies if this has already been commented on. Silvano from the Latin Lions has spotted that the new shirt has the lion on the front and back facing in different directionsNo, they're facing in the same direction (towards the left of the wearer).They didn't do that with last season's kit, or the season before that, etc.
As long as it isn't MLS-y in a Bournemouth way then I think we'll live with it.
Quote from: edgysatsuma89 on June 23, 2023, 01:15:12 PMQuote from: Brazilian Villain on June 23, 2023, 10:52:47 AMQuote from: frank on June 23, 2023, 10:48:59 AMApologies if this has already been commented on. Silvano from the Latin Lions has spotted that the new shirt has the lion on the front and back facing in different directionsNo, they're facing in the same direction (towards the left of the wearer).They didn't do that with last season's kit, or the season before that, etc.I didn't say that they did, I merely pointed out that they're both facing in the same direction on the new shirt.
You're both missing the point a bit here.I don't give a fuck what the 76ers icon/badge/crest looks like. My point is that modern design means that those 3 things can (and probably should) be separate things.So for us we might stick with what we have on the 23/24 kit badge but split it into parts. So a lion on it's own becomes the logo, the lion in a circle with Aston villa above but no outer circle becomes a badge and the full thing with the star, the outer ring and 1874 becomes a crest (or whatever terms you like for each of those). We then have a 'Villa' element is a specfic font that can be used and a possibly a lionhead that can be used, etc.To stick with the 76ers they have a set of options (that the above was added to afterwards) as follows:(I edited out the image cos it wasnt showing anything other than a nible stack full of random letters)Again I'm only using them as the example because it's where Heck has come from and what he's used to.This is what we'll end up with, along with an official colour palette (with primary, secondary, neutral and accent colours all defined) and font set. From then on everything about the club will be designed using that design toolkit to give us the consistency of brand identity that a properly run business expects.
Quote from: paul_e on June 23, 2023, 01:12:47 PMYou're both missing the point a bit here.I don't give a fuck what the 76ers icon/badge/crest looks like. My point is that modern design means that those 3 things can (and probably should) be separate things.So for us we might stick with what we have on the 23/24 kit badge but split it into parts. So a lion on it's own becomes the logo, the lion in a circle with Aston villa above but no outer circle becomes a badge and the full thing with the star, the outer ring and 1874 becomes a crest (or whatever terms you like for each of those). We then have a 'Villa' element is a specfic font that can be used and a possibly a lionhead that can be used, etc.To stick with the 76ers they have a set of options (that the above was added to afterwards) as follows:(I edited out the image cos it wasnt showing anything other than a nible stack full of random letters)Again I'm only using them as the example because it's where Heck has come from and what he's used to.This is what we'll end up with, along with an official colour palette (with primary, secondary, neutral and accent colours all defined) and font set. From then on everything about the club will be designed using that design toolkit to give us the consistency of brand identity that a properly run business expects.That brand identity should have already been done when the new crest was designed. A font family, official palette, etc. Rules for what & where elements of the design should be applied, etc. Thats (overly simplified) simple brand identity stuff.