Aston Villa and the match-day experience

[Legion]

By polite request from Nick Cornwell:

I'm in my final year at uni and I'm doing my dissertation on Aston Villa and the match-day experience.

I’m looking into other aspects of the match day experience that effect the value that fans feel when they attend, other than what happens on the pitch.

I want to see the specific differences in how the fans rate different features such as food, drink etc. when the team plays well compared to when they don’t.
I assume that in general the experience will be rated lower across the board on a bad performance, but it might be that when the performance has been really poor certain features are rated much lower than others which means I could recommend that if the team is playing poorly then people could be given vouchers or maybe they find the seats more uncomfortable during a poor match, or they would prefer if there was some decent half-time entertainment!

All in all this is to try and make recommendations to improve the match-day experience in response to the fact that most of the clubs earn money through tv rights etc. so they could be forgetting to make sure their fans are happy (I don’t believe villa are doing this necessarily but I wanted to focus on them because they are my club).

Link to survey

[PeterWithesShin]

Kids with pop bottle crates, AV floodlights, H&V on sale, jumpers for goalposts.

[Legion]

H&V that USED to be on sale. I'm still bitter.

[Bad English]

Where is he, at UniCYCLE, UniSEX hairdresser's, UniLEVER ? I don't understand.

[Bad English]

If we are, say, losing 0-2 at home, maybe Randy could give Lambert a voucher for a left-back or a midfield box-to-box enforcer.

[Legion]

V.E.R.S.I.T.Y. Or he could be uni-lateral like most students.

[Legion]

Anyway, done.

[Witton Warrior]

I want 1976-77 back!

[SoccerHQ]

Going back to when I first went, I always enjoyed the kids relay races round the pitch they used to do.

[JUAN PABLO]

when I was 20 and I got in  the under 16's for a fiver  . I want those days back .

[Chipsticks]

Completed.

While the value in terms of price compared to other team's prices is very good, the value in terms of 'what you get for your money' is often poor. Saying that, every now and again there's a match that really gets the blood flowing. (Man City, Sunderland 6-1, Albion)

[Chipsticks]

when I was 20 and I got in  the under 16's for a fiver  . I want those days back .

I'm 18 soon to be 19 and still go with under 16

[Bad English]

I've mentioned this before on other threads. It might have been the 1989-90 season game when Player-manager-sub Beelzebub and QPR spanked us 1-3 or maybe another game, but at HT they had a troupe of Majorettes twirling their batons round the pitch. The girls must only have been 12 but the Holte End treated them to a rousing chorus of "Get yer tits out for the laaaaads!"

That was a match-day experience for them.

[brian green]

If I were your Director of Studies I would fail you for using the word "experience" as though it was a finite phenomenon - First I experience the journey, then I experience the chips, then I experience the over priced weak beer, then I experience the hoofball, then I experience the booing, then I experience going home.

Each Villa game and being there to witness it is a totally different thing.  Bad choice of dissertation subject IMHO.

[Ron Manager]

My match day experience used to involve standing with my dad in the Trinity and drinking Bovril at half time with added pepper which you put in yourself. And the decor was brown. And most of all the wooden scoreboards..I miss them.