I've just had an email from the club telling me because I am going to be in blocks 130-137 I have to hold my complimentary flag out in front of me in a particular way when the teams come out to make the spectacular centrepiece of a "great visual spectacle". We're special in those blocks apparently, everyone else just has to wave them around !
So we can't just cheer and sing our arses off then, that's not Sky enough I suppose ...