Are the fans happier this year?

[trevor fisher]

The club says that shirt sales are up 214% from this time last year. £8,600 when Sherwood was in charge, now £20,970. Its a new shirt and costs may be different, but is this a real sign that villa Fans are feeling more confident this year?

[Ian.]

I'm confident every summer.  It soon wears off though.

[kieron]

172 shirt sales this time last year vs 419 shirts sales this year, at roughly 50 quid a pop?

Not sure that's a barometer of happiness.

[villadelph]

172 shirt sales this time last year vs 419 shirts sales this year, at roughly 50 quid a pop?

Not sure that's a barometer of happiness.

You must admit it is a strange amount of enthusiasm given the circumstances.

[Toronto Villa]

It's more a testament to the fact that the ownership of the club has changed and for the first time in ages people are starting to feel a little more positive about how things will play out. Also that despite being in a lower tier fans might be just happier at the prospect of what might be a much better season. Winning brings happiness and the thought of not being whipping boys is cause for some degree of celebration.

[ciggiesnbeer]

Nope I am still angry and pissed off.

[KRS]

I'd put the increase in sales simply down to the fact that its not made by Macron.

[Stirchley Villain]

I irrationally blame macron for our decline.

[KRS]

If we're talking shirt sales (which just so happens to be the basis of this thread) then the manufacturer of the previous kits does have a direct impact upon sales. If the new kit had been made by Nike or Adidas then it would be higher than the current Under Armour sales. It's really not a hard concept to understand.

[Mortimer's Bear]

If we're talking shirt sales (which just so happens to be the basis of this thread) then the manufacturer of the previous kits does have a direct impact upon sales. If the new kit had been made by Nike or Adidas then it would be higher than the current Under Armour sales. It's really not a hard concept to understand.

The Under Armour stuff is much better than any of the Nike stuff we had.

[mattjpa]

I spent £45 on a Macron home shirt. After about 3-4months the toilet decals starting coming off the arms making it unwearable for anything other than 5 a side. After that I was through with them

[Gregorys Boy]

Unless it was a signifcant inclease not sure you can place too much value on shirt sales.  And figures can always be misleading. 

I'd say I'm more happy at the moment because the Championship does offer something fresh and I won't miss our games being non-events every week.  Also, we don't really have any star players to worry about losing this time either.  RDM feels like an upgrade from Sherwood.  WIthout being over the moon I'd say I'm more positive yes.

[Witton Warrior]

This fan won't be happy until we are promoted - sod the shirts!

[brian green]

The issue with me became not happiness but anger. Last season made me very angry.  Now that Lerner has gone and the worst contributors to last year's horror show appear to be going my anger is subsiding.  Happiness if it is to come at all is further down the line.

[oswald funkletrumpet]

the first two home games and boxing day are a sobering thought

ill be happy when we start ripping teams new arseholes and get promoted at the first attempt