Well done Villa and Acorns. WINNERS
And the Altzheimers Society. SECOND
“I’d like to congratulate all of the winners and finalists,” said Martin Campbell, Director of Innovation and Strategy, Blackbaud Europe. “Digital is a channel with enormous potential for fundraising and our winners have embraced this and are already delivering digital campaigns with impressive results. It is not about doing something that looks wonderful but delivers little and good digital campaigns must be results-focused and integrated with an overall brand. Our winners have all done that and fully deserve their recognition.”