Before the events of the last week, I had a fairly low opinion of Rooney based on his behaviour (no, not the private life bit, from a football point of view) and I have seen nothing to change my opinion.
I don't expect footballers to be paragons of virtue, but from what I can make out he appears to be a self-centered individual who abdicates any kind or responsibility for his behaviour. Similar traits that are present in many of the regular members of the England squad, that failed so badly in the last World Cup.
Now you can identify skill shortage, bad coaching and poor FA organisation as the key factors that hold the national side back in major competitions, and these are indeed a problem, but the biggest problem of all is roundly ignored.